Jenny is Managing Director of Archetype UK and an adviser to the LACA Board.

Jenny leads a progressive and purpose-driven communications agency whose mission is to
accelerate positive impact for people and planet. Her passionate and diverse team of PR, content,
digital and web technology specialists work closely with tech founders and business leaders to drive
action and meaningful change.
Jenny and her team joined Archetype in 2021 after the business she founded in 2008, Marlin, was
acquired.